In May 2001, Millennium & Copthorne Hotels plc and Maritim Hotels jointly entered into an agreement to form a strategic marketing alliance. This alliance creates a large combined portfolio of hotels.
Maritim is one of Germany's largest and most prestigious hotel companies with properties located in all of Germany's key cities and destinations in six countries outside of Germany: Egypt, Latvia, Malta, Mauritius, Spain, and Turkey. This pooling of resources provides Maritim and Millennium & Copthorne with immediate penetration into each partner's geographic regions without extensive capital investments. It enables both companies to exploit synergies, reduce costs, tap into each other's geographical market dominance and ultimately lead to incremental revenues in the medium to long term. Customers from both Maritim and Millennium & Copthorne will also enjoy an enlarged choice of hotels through the Maritim partnership alliance.
Click here to visit the Maritim Hotels Website.
Mitsui Garden Hotels Partnership
Millennium & Copthorne Hotels (M&C) marked its first steps into Japan by collaborating with hotel group, Mitsui Garden Hotels, which is owned by Japan's largest property developer Mitsui Fudosan.
The online collaboration features information about each corporation's hotels, their locations, and some background about the regions they are situated in. Both groups will also publish each other’s hotel information in their respective Worldwide Directories.
In this collaboration, Mitsui hosts information about M&C's extensive network of more than 100 hotels worldwide. Likewise, M&C's corporate site carries information about Mitsui's network of 15 Mitsui Garden Hotels. With nearly 5,000 rooms in Japan, Mitsui is a brand synonymous with style in Japan.
Introducing the Mitsui Garden Hotels partnership
Mitsui Fudosan Hotel Management was founded in 1981 and opened its first hotel in Yodoyabashi, Osaka, in 1984. Extending its footprint, MG have since expanded nationwide under the brand name Mitsui Garden Hotels, and operates 15 hotels, including one under contract.
Offering a variety of single, twin, and other rooms to meet the needs of business and leisure travellers alike, the bedrock of the business is to provide comprehensive facilities such as stylish yet comfortable guest accommodation, restaurants and amenities that offer guests a memorable and comfortable stay.
Click here to visit the Mitsui Garden Hotels Website.