Located in the northeast corner of Beijing, China, the Beijing 798 Art Zone was named after the 798 factory constructed back in 1950s. Also referred to as the Dashanzi Art District, the art zone is characterized by modern art and serves as an exhibition centre of Chinese art and culture. In addition to ancient military factory buildings with distinctive architectural styles, the art zone houses a thriving artistic community.

Functioning for artists, gallery owners and visitors on many levels, the Beijing 798 Art Zone has drawn a great deal of attention from the media at home and beyond. The warehouses, the walled compound of red brick factories and office buildings set on a tree-lined grid of lanes and streets, add up to present a miniature sanctuary. The perfect retreat from the bustle and mayhem of Beijing’s urbanized areas; the art zone has become a regional landmark of the city.

Presently the art zone consists of design studios, galleries, artists' studios, art exhibition spaces, trendy shops, bars, restaurants and more. Among the nations of the cultural organizations that have settled down in the zone are Britain, Italy, France, Germany, Belgium, Australia, Japan, Hong Kong and more.

Beijing 798 Art Zone frequently plays host to significant international art exhibitions as well as various fashion shows. With the intention of developing and promoting modern art as well as expanding its influence and reputation of the art zone, the Beijing 798 Art Zone has been holding the annual Beijing 798 Art Festival since 2006. The Beijing 798 Creative Art Festival is another such festival, which together with the other festival focuses on exhibition and communication of art and culture.